About
Let me introduce myself
I am currently a Brand Marketing Manager at Kabam, where I am owning launch marketing for new Netmarble games in the West. I have over six years of experience managing marketing campaigns for major brands at Riot Games, Activision and Lionsgate. I strategized and oversaw launch marketing efforts for Valorant Mobile (most successful 2025 app in China ytd) and Call of Duty: Warzone Mobile (65M+ pre-registrations). I designed marketing assets for the inaugural Call of Duty: Mobile esports World Championship, helping our game reach 10M+ DAU and $1B+ annual revenue.
Profile
I live in Santa Monica with my adorable mutt Tyson. When I’m not gaming, you might find me watching the Dodgers at the gym or headbanging at a metal concert.
- Fullname: Cole William Schoneman
- Location: Los Angeles, CA
- Job Interests: Marketing Manager Brand Manager Performance UA Marketing Manager Creative Marketing Manager
- Contact: linkedin.com/in/coleschoneman
Skills
I thrive in fast-paced work environments where I can execute marketing campaigns from briefing through delivery and post-mortem analysis.
- Marketing: brand growth, cross-functional project management, creative briefs (SOW), product launch, go-to-market strategy, copywriting, A/B testing, web development (HTML), creative strategy
- Project Management: Microsoft Office suite, Google suite, SQL, Adobe suite, Airtable, Monday.com, Asana, Jira, Confluence, Notion, Trello, Miro, Figma, CRM (Hubspot, Salesforce, Braze), ServiceNow, SAP Portal (GUI), Final Cut, Teams, Slack, Zoom
- Social Media Management: Meta (Facebook / Instagram) Business Manager, YouTube Analytics, X (Twitter) Business, Reddit community management, Discord server management, Snapchat, Twitch, TikTok
- Communication: presentations, writing, public speaking, collecting feedback, data visualization
